Your Strategy Needs a Strategy

BCG Book 2015 Your-Strategy-Needs-a-Strategy-STRATEGY PALETTE

In this book, The Boston Consulting Group’s Martin Reeves, Knut Haanas, and Janmejaya Sinha offer a proven method to determine the strategy approach that is best for your company. They start by helping you assess your business environment—how unpredictable it is, how much power you have to change it, and how harsh it is—a critical component of getting strategy right. They show how existing strategy approaches sort into five categories—Be Big, Be Fast, Be First, Be the Orchestrator, or simply Be Viable—depending on the extent of predictability, malleability, and harshness. In-depth explanations of each of these approaches will provide critical insight to help you match your approach to strategy to your environment, determine when and how to execute each one, and avoid a potentially fatal mismatch.
Addressing your most pressing strategic challenges, you’ll be able to answer questions such as:
• What replaces planning when the annual cycle is obsolete?
• When can we—and when should we—shape the game to our advantage?
• How do we simultaneously implement different strategic approaches for different business units?
• How do we manage the inherent contradictions in formulating and executing different strategies across multiple businesses and geographies?
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